Tuesday, 30 August 2016

Target Audience

In order to go through with my music video, I need to collect audience feedback to get general knowledge on my target audience and who would be interested in my music video.



 I designed a questionnaire that had specific questions targetted to gain the key information needed to make my music video the best I can and to make sure it appeals to many different people. This questionnaire has questions that link to my ideas for my music video and the results I gained helped a lot to build on my ideas
I gave this questionnaire out to 30 people and once I collected my results, here is what I found

QUESTION 1; 15/30 said they enjoy both narrative and lip syncing sections in a music video. 10/30 said they prefer narrative, and 5 said they prefer only lip syncing. - This helps me to design my music video with both aspects of narrative story telling and also lip syncing.

QUESTION 2; over half (17/30) of the people I surveyed said they preferred a mixture of colours in a music video, 5 said they preferred light colours, 3 said they preferred dark colouring, and 5 said they preffered light and dark in a music video. - This again helps me target and refine my video to be the highest standards

QUESTION 3; 23/30 said they prefer seeing the artist in the music video, with the remaining 7 saying they dont mind if they do see the artist or not. My music video will have the artist in the video, therefore capturing the target audience.  

     

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